Sharon Shavitt
Professor of Business Administration and Walter H. Stellner Professor of Marketing
Ph.D., Social Psychology, The Ohio State University, 1985 M.A., Social Psychology, The Ohio State University, 1983 B.A., Psychology, The Ohio State University, 1981
Walter H. Stellner Professor of Marketing, University of Illinois, 2008 - Present Professor of Business Administration and Psychology, University of Illinois, 2001 - Present IBE Distinguished Professor of Marketing, University of Illinois, 2002-2008 Professor of Advertising and Psychology, University of Illinois, 2000-2001 Associate Professor of Advertising and Psychology, University of Illinois, 1993-2000 Assistant Professor of Advertising and Psychology, University of Illinois, 1987-1993 NIMH Postdoctoral Research Fellow, Department of Psychology, Indiana University, 1985-1987
Lalwani, A., Shavitt, S. Forthcoming. The 'me' I claim to be: Cultural self-construal elicits self-presentational goal pursuit. Journal of Personality and Social Psychology
Schlosser, A., Shavitt, S. Forthcoming. The effect of perceived message choice on persuasion. Journal of Consumer Psychology
Lee, K., Shavitt, S. 2009. Can McDonald’s Food Ever Be Seen as Healthy? Metacognitive Experiences Affect the Perceived Understanding of a Brand. Journal of Marketing Research, 46: 222-233
Shavitt, S., Torelli, C., Wong, J. 2009. Identity-based motivation in a consumer context. Journal of Consumer Psychology, 19: 261-266
White, T. , Zahay, D., Thorbjornsen, H., Shavitt, S. 2008. Getting too personal: Reactance to highly personalized e-mail solicitations. Marketing Letters, 19: 39-50
Shavitt, S., Lee, A., Johnson, T. 2008. Cross-Cultural Consumer Psychology. In C. Haugtvedt, P. Herr, and F. Kardes, (Ed.), Handbook of Consumer Psychology, 1103-1131. Mahwah, NJ: Erlbaum.
Doctoral Consortium Faculty, American Marketing Association, 2003-2004, 2008 List of Excellent Teachers, University of Illinois, 1991-1992, 1996, 1998-1999, 2001-2007
Editorial Board Member, Journal of Marketing Research, 2006-Present Editorial Board Member, Journal of Consumer Psychology, 2005-Present Editorial Board Member, Psychology and Marketing, 2004-Present Co-Chair, Association for Consumer Research North American Conference, 2008 Treasurer, Member of the Board of Directors, Association for Consumer Research, 2005-2006 Vice-President, Policy Board, Journal of Consumer Research, 2005 Associate Editor, Journal of Consumer Psychology, 2002-2005
Teaches courses on marketing communications and on survey methodology.
Research focuses on the cross-cultural factors affecting consumer persuasion, self-presentation, and survey responding. Also conducts research on the impact of motivational and contextual factors on evaluative processes.
|
428B Wohlers Hall 1206 South Sixth Street Champaign, IL, 61820 (217) 333-0784 shavitt@illinois.edu
Biographical Sketch
Home Page
Working Papers
Grants
In the News
Profile Home
Edit my data
|